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Tuesday, March 07, 2006 

Will they ever learn it?

On this blog:Alternative Buzz I found the story behind the blog campaign from Dior ,launched with the contribution of 12 bloggers. They also say they have received more than 220 comment in the first week. But Jean Nasr from Alternative buzz quickly found out that those comments all came from only 9 IP adresses. Vichy tried to pull the same stunt a while ago and failed miserably... how long will Dior last?

First heard about this on Marketingfacts

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About me

  • I'm Geert
  • From Leuven, Belgium
  • Originally from Brussels, lived in Cape Town - South Africa and Paris - France and now back in Leuven - Belgium, I studied applied linguistics, did a Master in E-business at the university of Brussels and an MBA at the University of Liverpool. Currently working as Business Development Manager / Strategic Consultant at Tagora

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